INTRODUCTION
Colgate is a globally recognised oral care brand with a long history of developing products and solutions for healthier smiles. Its product range covers different oral care needs including toothpaste, toothbrushes, whitening, gum care and other daily oral health solutions.
WHAT WE DID
Our work with Colgate focuses largely on retail and shopper-facing communications. We have developed a variety of POSM including shelf displays, product displays, top-shelf units, glorifiers and other in-store materials, together with key visuals and digital adaptations.
Working across different products and campaigns, we adapt the creative consistently across formats while ensuring each execution remains impactful, functional and clearly communicates the product message at the point of purchase.
